Bing Blanking MSN?

January 24, 2011

Uh-oh, Bing is in trouble! The company managed to alienate its MSN partners. Ad Week has the article, “Bing Annoys MSN Partners,” which highlights where the Google rival has gone wrong. Microsoft is dedicated to fledging search engine, but its hurting their bank account.

“The portal’s sales staff has been irked for some time by Microsoft posting myriad links to Bing on the home page rather than to MSN properties, the New York Post reported. And more recently, several high-profile MSN partners are feeling shafted by Bing hogging prime real estate on the MSN home page.”

MSN states that Bing is hurting them and they want Microsoft to reevaluate their investment in the digital real estate hog. Microsoft still plans to move forward with their pet project, but it might cause them to lose business partners. I wonder if those staff meetings are friendly?

Whitney Grace, January 24, 2011

Freebie

Written by Stephen E. Arnold · Filed Under Marketing, Microsoft, News, Search, Technology

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Stephen E. Arnold monitors search, content processing, text mining and related topics from his high-tech nerve center in rural Kentucky. He tries to winnow the goose feathers from the giblets. He works with colleagues worldwide to make this Web log useful to those who want to go "beyond search". Contact him at sa [at] arnoldit.com. His Web site with additional information about search is arnoldit.com.

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