Search: So Yesterday, Relevance Seems So Far Away
February 14, 2011
We knew it would happen. Search is no longer trendy.
“Accenture Identifies Eight Trends Driving the Future of Information Technology” had us doing a double take. The consulting / accounting firm identified current trends, and search is not one of them. Are we wasting our time at Beyond Search? Probably.
The article asserts that the use of business technology is fundamentally changing:
We took a look around the corner and saw a world of IT that barely resembles what enterprise computing looks like today,’ said Gavin Michael, managing director of R&D and alliances, Accenture, who supervised the project. ‘The role of technology changing; it is no longer in a support role. Instead, it is front and center driving business performance. . . .’ One of the most significant trends identified in the report finds that the age of ‘viewing everything through an application lens is coming to an end.’ Instead, platform architectures will be selected primarily to cope with soaring volumes of data and the complexity of data management, not for their ability to support applications.
That last point is as it should be. Finally.
Given that the focus is still on data- data in the cloud, big data, data security- search can’t help but permeate the entire field. What good is all that information if we can’t find the bit we need when we need it? I think search is just transitioning from trend to cornerstone.
Cynthia Murrell February 14, 2011
Freebie
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