Bing Goes to the Mall with New Map App
April 5, 2011
Across America malls are the gathering place for morning power walkers, teenagers, and suburban shoppers. Malls are the brainchild of merchandisers, real estate developers, and retailers to have shops in a controlled, cosigned environment to generate profit. Malls have gotten bigger as they’ve grown out of their infancy to the point where they encompass areas big enough to need a Bing map app. “Bing Adds Venue Maps, Features 148 Malls,” describes how Bing has taken upon itself to document mall maps.
Nine of the biggest malls in America now have detailed floor plans outlined on Bing Maps. The Mall of America in Bloomington, MN and the South Coast Plaza in Costa Mesa, CA top the list. One hundred forty-eight malls have been documented so far for this project. I found this passage interesting:
Go to Bing Maps, search for your local mall and zoom in. If your mall is one of the 148 Bing has, you will see detailed maps that includes stores, kiosks, ATM machines, restrooms, information kiosks, mall entrances. You can click on individual stores (or even kiosks and outparcel stores) to find out pertinent information including phone number and Web links.
This puts an entirely new spin on mall madness. Will stores TXT message frequent shoppers with limited time offers or sales if they are within vicinity of a store? Will stores that appeal to a shopper’s interest be suggested in another app? How about a GPS app to track wayward children in the mall? No excuse for getting lost anymore. Why didn’t Google think of this? Maybe Google folks don’t have time to shop with those volleyball games, the Odwalla drinking, and the Friday get togethers? Oh, and the coding and conceiving of China strategies. I don’t want to forget coding and China. Oh, also, Oracle litigation. Too busy for shopping for sure.
Whitney Grace, April 5, 2011
Freebie
Comments
2 Responses to “Bing Goes to the Mall with New Map App”
-
- Subscribe to Beyond Search
Feature archive
News archive
-
[…] Continue reading here: Bing Goes to the Mall with New Map App : Beyond Search […]
[…] Bing Goes to the Mall with New Map App (arnoldit.com) […]