More on Email Emotion Detection
April 19, 2011
We noted “Lymbix’s ToneCheck Pre-Screens the Tone of Your E-Mails”. The idea is a good one. For example, have you ever written an e-mail in the heat of the moment and as soon as you press send, regretted that mouse click? Sentiment analysis is a growing field in information technology and is supposed to bring the human side to hardware/software devoid of emotion. Lymbix offers a new application that reads the emotional intent behind your electronic correspondence. Used for Microsoft Office, Tonecheck acts like a spellchecker. The article pointed out:
The product’s AI has been taught natural language used in emails and social contexts. It evaluates the level of ambiguity where many other sentiment technologies break down. Eldridge said that one of the keys is to make the AI adaptable so it can stay up to date with all of the slang that people use. The AI tries to identify the real emotion in any section of text. Users see a Tone Alert indicator light up on their screen when an otherwise pleasant or neutral email takes a negative turn. It identifies the offending sentence to the user.
The application is part of Lymbix’s effort to reinvent sentiment analysis and appears to be aimed at e-mails from irate customers as well so they can be directed to a calming customer service representative. ToneCheck assists people with e-mails by making sure the intent behind their message is not misconstrued and comes off polite.
Whitney Grace, April 19, 2011
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