HP Sees Autonomy as More Than Search

October 2, 2011

With a new CEO and some bold public relations about how insightful the Hewlett Packard Board of Directors is, I was surprised to learn that HP sees Autonomy as more than search. Since “search” makes up a portion of Autonomy’s broad range of software solutions, the HP way is mostly on a straight track.

After buying Autonomy in August and firing their chief executive last week, it would be an understatement to say that Hewlett-Packard (HP) is going through some changes. Despite obvious flux within the company, HP has big plans for merging the British company’s software with their hardware, they just aren’t search related.

In The New York Times Article Autonomy CEO: We Are Still HP’s Future, Quentin Hardy explained several ways that HP plans to utilize Autonomy’s software that will take place over the next couple of years. One plan, he said, is:

To store a copy of everything scanned and printed by an HP device somewhere in the cloud. That way, for example, a phone camera could read a wall poster for a concert and be taken to a Web site to purchase tickets, bypassing the need for embedded bar codes to store information. Another is to combine Autonomy’s software with that from Vertica, a company purchased earlier this year that does analysis of more conventional structured data, like sales figures, to provide complex analysis of overall corporate performance. This would also be sold in H.P. servers optimized for the task.

Will HP morph into an SAP, IBM, or (my goodness) a Deloitte? I think that HP has made an impact as a company with very expensive ink. I don’t know too much about the personal computer side of the company. Nevertheless, a complete reinvention is worth a shot. Otherwise, HP could become another Kodak, an icon without a clue.

Stephen E Arnold, October 2, 2011

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