Concept Searching: The Webinar King

November 22, 2011

Attivio relies on white paper marketing. Concept Searching historically markets via webinars. Now here’s a different approach: a press release.

PRLog posts, “Concept Searching’s conceptClassifier for SharePoint Improving Search Outcomes.” There’s no new study to cite or startling development to report; the company is simply issuing a proclamation on the benefits if its services:

Relying on end users to accurately and consistently determine the metadata to be applied has been unsuccessful and directly impacts the ability to retrieve relevant information during the search process. Metadata generation, classification, and taxonomies go hand-in-hand with improving search and this more comprehensive approach is rapidly being understood and adopted. conceptClassifier for SharePoint effectively addresses the problem and delivers relevant and precise results based on concepts within the content.

Founded in 2002,Concept Searching has been around for nearly a decade now. It partners with Microsoft to integrate its products with the SharePoint suite and Office applications. The company is proud to have grown rapidly without debt or outside investment.

Search and content processing vendors are looking for creative ways to generate sales in 2012.

Cynthia Murrell, November 22, 2011

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Stephen E. Arnold monitors search, content processing, text mining and related topics from his high-tech nerve center in rural Kentucky. He tries to winnow the goose feathers from the giblets. He works with colleagues worldwide to make this Web log useful to those who want to go "beyond search". Contact him at sa [at] arnoldit.com. His Web site with additional information about search is arnoldit.com.