Civil and Uncivil Cloud Contents: Google and Microsoft
November 23, 2011
I recently read two articles discussing the competition that’s heating up between Google’s cloud services app and Microsoft.
According to a Wired Enterprise story “Google Vs. Microsoft: Not All Clouds are Created Equal” Google’s cloud technology has caused companies like Oracle and Microsoft, that have historically been on-premise companies to begin to change their ways. This is due to the fact that some of their chief officers have left to join Google and the company spent two days pitching its ever-growing collection of enterprise services to 350 businesses that were interested in adopting their business model.
In addition to this, the article states:
Google is now offering round-the-clock phone support for all issues involving the core services in its Google Apps suite, and then David Girouard — the man who essentially founded Google’s enterprise operation — unveiled some new tools for managing smart phones that use Google Apps. But these additions served Google’s larger message: that its web-based services are more flexible and reliable than traditional “on-premise” software — or even the cloud services now offered by the likes of Microsoft and Oracle.
While this article makes Google’s cloud technology look like it’s on the cutting edge, Microsoft is trying its darndest to compete with the search giant.
According to “Microsoft Take a Fight to Google Over Cloud App Defections” Microsoft has come out with a team called “Google Compete” to try and convince people to stay with office and not deflect to Google cloud apps.
Tony Tai, a senior program manager at Microsoft said:
In the case of Google, we find it quite common that their consumer-oriented approach falls short of meeting enterprise customers’ needs, thus providing an opportunity for us to win the customer. The wise words of Benjamin Franklin often apply: ‘The bitterness of poor quality remains long after the sweetness of low price is forgotten.”
Ouch! when did things get so ugly? and where has the civility gone? I suppose when a company like Microsoft loses the General Motors’ account, patience wears thin. But is Google a search vendor reliant on advertising or is Google an enterprise player intent on capturing licensing and subscription fees from organizations. Can one company be both? Microsoft may work harder to prevent Google’s becoming a two-trick pony.
Jasmine Ashton, November 23, 2011
Sponsored by Pandia.com
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