New CEO at Yahoo Axes Customer Support
February 4, 2012
Digg asks, “Under New Leadership, Will Yahoo Find Its Way?” Our view: nope. The CEO shuffle doesn’t seem to have helped the waning company the last three times they tried it.
Installed January 9, Scott Thompson is Yahoo’s newest captain. The article reports:
Thompson, who was previously president of eBay’s PayPal unit, might be Yahoo’s last hope for becoming relevant again as a player in online display advertising, a market which the media company once dominated. Private equity firms and others — such as Chinese e-commerce giant Alibaba.com — had recently been showing an interest in buying Yahoo, which had been evaluating a number of strategic options.
The company’s challenges revolve around an identity crisis, asserts the write up. Could the frequent leadership turnover has anything to do with that?
With his technical background, Thompson is a unique choice for the Yahoo CEO chair. Perhaps that will help him succeed where others have not. A priority for the new boss, he has said, is to balance customer and merchant needs, something he worked on at PayPal.
How does the new Yahoo CEO deal with sagging revenues? Navigate to “Flickr Lays Off Highest Level of Customer Support.” We learned:
Yahoo has laid off at least five employees at Flickr, including the highest level of customer support: the people who fix bugs like the mistake that obliterated power user Mirco Wilhelm’s 3,400-odd photos last year.
Thompson will have to take more substantive action if the company hopes to catch up with outfits like Facebook and Google. Investors and users are unhappy, so the great turn-around may have a narrow window.
Cynthia Murrell, February 4m 2912
Sponsored by Pandia.com
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hiow the hell do you contact yahoo????
help
cannot reach yahoo??