The Google-Apple Safari Deal
March 26, 2012
Here’s an interesting factoid: “Google Paid Apple $1 Billion to be the Default Search Engine in Safari,” Digg reports. Hmm.
The article reveals:
“According to Macquarie analyst Ben Schachter, Apple made $1 billion off Google in 2011 just by having it as the default search engine in Safari. With the iPhone, iPad and, to a lesser extent, Mac lines getting more popular by the day, it would seem like a no-brainer for Apple to continue its agreement with Google. But many are wondering if the Cupertino-based company might soon look elsewhere.”
Suspicions of a split surfaced when Apple chose not to use Google Maps in the new iPhoto. That seems like a stretch to me, it is a business decision after all, but I could be wrong. Writer Brandon Russell supports his opinion that neither company would much suffer if the deal were called off.
Stephen E. Arnold, March 26, 2012
Sponsored by Pandia.com
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