Blekko Sees Drastic Spike in Search Traffic
April 22, 2012
Search Engine Land recently reported on Blekko, the spam free search engine, in the article “Blekko’s Traffic is Up Almost 400 Percent; Here are the CEO’s Five Reasons Why.”
According to the article, since January Blekko has seen a 337 percent gain in unique visitors this year. What are the reason for this drastic increase you ask? Blekko CEO Rich Skrenta attributes the spike to: improved index quality, dissatisfaction with Google, distribution partnerships, trade show and convention appearances, and the demise of Yahoo Site Explorer.
The article states:
“Google continues to have a near death-grip on search engine market share in the U.S., but the growth that Blekko — and DuckDuckGo, too — is seeing in recent months means that at least some searchers like to keep their options open. (And, much like the rumors of a Facebook search engine, the growth of Blekko and other search engines is also a Good Thing for Google as it deals with antitrust/monopoly concerns.)”
These numbers are small compared to Google’s billions of queries, but the trend is certainly interesting. With Yandex, the Russia-based search system, rattling its weapons in Europe, is a clash with Google coming?
Jasmine Ashton, April 23, 2012
Sponsored by PolySpot
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