Google Partner Interprets Knowledge Graph

June 19, 2012

The Big G is about to reaffirm its position as the most popular search engine according to Google Knowledge Graph – What it Really Does, by AppsCare. Google’s partners rave about the Knowledge Graph’s functionality when searching.

This might be the largest thinking virtual library ever created as the:

“Knowledge graph is the result of a 15-year revelation by John Giannandrea, who imagined a virtual catalogue of ‘everything in the world’. “Trying to understand the entire world’s information, catalogue all the human knowledge, the challenge was making it rich and intelligent. By tying our concept into [Google] search, we did it. The Knowledge Graph uses approximately 3.5 billion different attributed to organize results. Other websites will have to move further up the value chain in order to survive.”

The Graph is only available in the US, but some interesting features are:

  1. Discover live or cultural events
  2. Find recommendations for music, books, TV and movies
  3. Locate the closest service provider
  4. Know the must-see attractions when travelling
  5. It is predicted that Google will gain a monopolistic position in online search as the company attempt to recapture the intellectual high ground in an area where it remains strong.

If Knowledge Graph truly understands the relationships between real-world objects and people, utilizing that technology may be the key to keeping Google on top. This was an interesting partner’s view of Google’s Knowledge Graph and the possibilities it holds.

Jennifer Shockley, June 19, 2012

Sponsored by PolySpot

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