IntelTrax Top Stories August 24 to August 30
September 3, 2012
This week the IntelTrax advanced intelligence blog provided readers with some interesting stories regarding the state of technology and the big data trends.
“Automation Hot Trend in Business Intelligence” discusses the growing industry of business intelligence to help organizations manage their data. Automation has been an important part of many BI solutions that are currently on the market:
“One company that’s scouring the social web specifically for business-specific data is FirstRain, a startup with Penny Herscher at the helm. Her company extracts the hard-to-find nuggets of relevant Twitter data for sales and marketing professionals. The big perk with FirstRain is the automation–the heavy lifting. It adds context to the data it’s found and packages it up for business use so a sales professional can immediately understand their customers. Working with the broad range of companies seeking big data and analytics solutions, FirstRain has clients in the pharmaceutical industry, finance, insurance and beyond.”
Another post, “VMware Acquires New Data Solutions Technology” highlights the recent acquisition of a small tech start-up as a way to continue innovating and growing.
The CEO of Pattern Insight wrote in a recent blog post:
“Ever since we started Pattern Insight, our vision has been to change how people search, mine and analyze their vast amounts of IT and Engineering data. Log Insight, a log analytics product, is the culmination of our efforts aiming at management and real time operational analytics for IT data regardless of scale. Today, I am very pleased to announce that Log Insight, together with its technology and team, have been acquired by VMware. We are very excited for the opportunity to accelerate our vision and maximize the impact of our technology.”
“Data Analytics Is the New Tech Bubble” discusses some potential issues with those involved with big data analytics. The writer fears, that like the bursting of the tech bubble, Big Data can expect a similar reaction.
According to the article:
“We’re in the middle of a Big Data and Hadoop hype cycle, and it’s time for the Big Data bubble to burst….Yes, moving through a hype cycle enables a technology to cross the chasm from the early adopters to a broader audience. And, at the very least, it indicates a technology’s advancement beyond academic conversations and pilot projects. But the broader audience adopting the technology may just be following the herd, and missing some important cautionary points along the way.”
Sometimes it is important to cut out the middleman and invest in small companies that have more flexibility for innovation. Digital Reasoning understand the importance of automation and innovation and their flagship product Synthesys reflects that.
Jasmine Ashton, September 3, 2012
Sponsored by ArnoldIT.com, developer of Augmentext.
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