Is Search a Thing of the Past
March 15, 2013
It seems that search companies are no longer the big man on campus. Instead tech, social media and other industries are now the leaders in the pack. The CB Insights blog article “2012 Tech M&A Activity Report-Private Company Acquisitions” talks about the private tech companies that were acquired in 2012. According to the article
“2012 saw 2277 private technology companies acquired globally. Acquirers paid $46.8B for targets (in deals with disclosed valuations) with 30% of deals accounting for 80% of the value.”
It really doesn’t come as a big surprise but two of the biggest active acquirers were Google and Facebook. The two tech companies did 12 private tech company acquisitions in 2012. Out of all of those acquisitions none of them were for search companies. The MIT Technology Review article “50 Disruptive Companies 2013” lists 50 companies to pay attention to in 2013. Companies such as Google, Apple, Samsung and Amazon come as no surprise as they are some of the biggest names in the business world. However what is interesting is that not one search company made the list. A car company and even a chemical company made the list but there is no sign of search. To some this may not seem like a big deal and most people probably wouldn’t even notice but for the search community this is a big deal. In a world where people are scrambling to keep up with the latest technology has search lost its place? Are the days of big search deals gone? Maybe, maybe not but one thing is clear, right now search is not where the action is.
April Holmes, March 15, 2013
Sponsored by ArnoldIT.com, developer of Augmentext
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