Google Commerce Creates Opportunities for Others
March 18, 2013
Google Commerce seems to have gone the way of so many other seemingly good ideas from the search giant: it was sent out to the pasture. However, this leaves an interesting wake as we discovered in a recent Virtual Strategy story, “EasyAsk Announces Google Commerce Replacement Program.”
The article shares:
“The search industry is undergoing an enormous change as the largest companies in the world evolve from simple Keyword Search to a more advanced, semantic Natural Language search model. IBM Watson, Apple Siri, and even Google Internet search are now deploying smarter search algorithms that don’t rely on Keyword Search. Since 2001, EasyAsk has lead the industry in providing the fastest, most accurate search results for online shoppers using Natural Language search that understands the context of the search query.”
Despite some initial fears, this is an exciting time for search. With Google’s flawed Commerce program out of the way, we suspect there will be a rise in others who will pick up the slack. Interestingly, EasyAsk has the early lead in this race and one we suspect they will hold on to. Ever since the company rolled out it’s Quiri (a Siri-like verbal component), we’ve had a feeling this was a hot company on the rise. Now, with Google Commerce gone, we know it’s a fact.
Patrick Roland, March 18, 2013
Sponsored by ArnoldIT.com, developer of Beyond Search
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