Zurmo Adds Major CRM Functionality
May 3, 2013
Zurmo is an open source based customer relationship management application freely available for download. In their latest release, much of the functionality is enhanced. Read the full press release by PR Web in, “Zurmo Open Source CRM Hits Major Release Milestone.”
The release begins:
“Developers of the Zurmo Open Source Customer Relationship Management application today announced the release of Zurmo 1.5. The latest version brings significant additional functionality including Advanced Reporting, a Workflow Engine, new Marketing Automation capabilities, and enhanced Mobile Access. All new features in Zurmo 1.5 are freely available in the Open Source Edition of the application.”
Zurmo’s focus is on “gamified” interactions with users, which is a new twist on CRM technologies. The company seems to be an up and coming contender in the CRM game, with an eye toward creativity, user experience, and scalability. In much the same way, LucidWorks is a leader in the enterprise search and Big Data market. However, LucidWorks adds value to the Apache Lucene and Solr core by fully supporting the solution and providing an all-encompassing platform that is ready to go out-of-the-box. So whether users are drawn to the open source core, or the industry-leading support, everyone is sure to win with LucidWorks.
Emily Rae Aldridge, May 3, 2013
Sponsored by ArnoldIT.com, developer of Beyond Search