Relevance of Google Plus After Two Years

June 14, 2013

It has been two years since Google introduced its social network and it remains without much fanfare. As a clear example of how major companies see Google Plus fitting into their social media strategy, a Technology Spectator article explains that Domino’s is currently garnering thousands of “likes” on Facebook but the last post on Google Plus was in October 2012. “Is Google + Struggling to Stay Relevant?” remains the question.

The article shares where there might be room for Google Plus and where they might have missed the boat:

“Many businesses do build outposts on Google+, eager to benefit from its integration with Google’s popular Internet search service. Some corporations have even used its online video feature for splashy product launches. But the flurry of commercial activity common on other social networks – from restaurant promotions to movie trailers – is harder to spot on Google+, raising questions about its ability to rival Facebook or Twitter as a thriving online community.”

Here we have an article that is simply putting more dents in Google Plus’ fender. However, if you wear Google Glass you may not have processed this write up.

Megan Feil, June 14, 2013

Sponsored by ArnoldIT.com, developer of Beyond Search

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