Free Competitive Analysis Advice from Digimind

August 29, 2013

Intelligence software firm Digimind is offering a free book on how to do competitive analysis; SlideShare hosts, “How to Conduct a Competitor Analysis: The Free Book.” You can take a look at the first few pages in slideshow format readily enough, but you’ll have to sign up to get past page four. On the other hand, there is a transcript below the slide show you can read if you have no need for graphics or proper formatting. The introduction sets the stage:

When creating a competitor analysis report, you should attempt to address the following questions:

What are my competitors strategies for development (acquisitions, strategic alliances, new markets, new targets, new products, recruitment…)?
Considering their resources and mode of operation, what are the potential offensive strategies my competitors might be planning?
What are the most recent developments in my competitors main resources (financial, human, technological, production capacity…)?
How are my competitors developing their organizations and management teams?
Which activities are they most focused on?
Who are the potential new players in our market?

Competitive Intelligence Solutions, such as Digimind, helps companies to anticipate their competitors’ strategies and tactics, by analyzing and continually tracking their resources, organization, actions and results.

The guide goes on to give advice on such specifics as assessing competitors, planning the analysis process, and cross-checking and assembling data.

Digimind‘s global client list includes high-profile organizations in a broad range of industries. The company works to save its clients time and money by automating and streamlining the collection, analysis, and sharing of data. Founded in 1998, Digimind has teams in Boston, Massachusetts; Paris, France; Grenoble, France; and Rabat, Morroco.

Cynthia Murrell, August 29, 2013

Sponsored by ArnoldIT.com, developer of Augmentext

Written by Stephen E. Arnold · Filed Under Analytics, News

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Stephen E. Arnold monitors search, content processing, text mining and related topics from his high-tech nerve center in rural Kentucky. He tries to winnow the goose feathers from the giblets. He works with colleagues worldwide to make this Web log useful to those who want to go "beyond search". Contact him at sa [at] arnoldit.com. His Web site with additional information about search is arnoldit.com.