Microsoft Azure Price Cuts? Maybe More Bad News for Search Vendors
September 26, 2014
The race for commodity pricing in cloud computing is underway. I read an article, which I assume is semi-accurate, called “Microsoft Azure Sees Big Price Reductions: Competition Is Good.” “Good” is a often a relative term.
For those looking for low cost cloud computing that delivers Azure functions, lower prices mean that Amazon- and Google-type prices may be too high.
For a vendor trying to pitch an information retrieval system to a Microsoft centric outfit, the falling prices may mean that Azure Search is not just good enough. It is a deal. The only systems that can be less expensive are those one downloads from an open source repository or one that a hard worker codes herself.
The write up states:
Microsoft has announced, in a blog post, that it will be slashing the cost of some of its Azure cloud services from October 1st….customers buying through Enterprise agreements will enjoy even lower prices. The rate card currently shows 63 services being reduced by up to about 40%.
For enterprise search vendors chasing SharePoint licensees with promises of better, faster, and cheaper—the move by Microsoft is likely to be of interest.
I anticipate that search vendors will scramble even harder than ever. Furthermore, I look forward to even more outrageous assertions about the value of content processing. As an example, check out this set of assertions about an open source based system that has been scrambling for purchase on the sales mountain for six or seven years.
Stephen E Arnold, September 26, 2014
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