Textio is a Promising Text Analysis Startup
November 6, 2014
Here’s an interesting development from the world of text-processing technology. GeekWire reports, “Microsoft and Amazon Vets Form Textio, a New Startup Looking to Discover Patterns in Documents.” The new company expects to release its first product next spring. Writer John Cook tells us:
“Kieran Snyder, a linguistics expert who previously worked at Amazon and Microsoft’s Bing unit, and Jensen Harris, who spent 16 years at Microsoft, including stints running the user experience team for Windows 8, have a formed a new data visualization startup by the name of Textio.
“The Seattle company’s tagline: ‘Turn business text into insights.’ The emergence of the startup was first reported by Re/code, which noted that the Textio tool could be used by companies to scour job descriptions, performance reviews and other corporate HR documents to uncover unintended discrimination. In fact, Textio was formed after Snyder conducted research on gender bias in performance reviews in the tech industry.”
That is an interesting origin, especially amid the discussions about gender that currently suffuse the tech community. Textio sees much room for improvement in text analytics, and hopes to help clients reach insights beyond those competing platforms can divine. CEO Snyder’s doctorate and experience in linguistics and cognitive science should give the young company an edge in the competitive field.
Cynthia Murrell, November 06, 2014
Sponsored by ArnoldIT.com, developer of Augmentext
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