Swiftype Raises More Money for Web Site Search
March 16, 2015
TechCrunch tells us that search startup “Swiftype Raises $13M More For Its Starter Site And App Search.” Swiftype’s mission is pretty straightforward: they want to create customizable search tools that do not suck (TechCrunch’s own language). You have to admit that it is a bold move, considering many out-of-the-box solutions do stink worse than dial-up from 1995 and open source (while it is free and awesome) requires a bit of developer experience. Swiftype takes the guesswork and makes a tailored solution without the hassle or developer experience.
While Swiftype originally started out for Web sites, they have moved into other areas:
“On the other hand, online publishers might not be the most lucrative customer base, so while co-founders Matt Riley and Quin Hoxie told me they still support publishers (and we still use Swiftype at TechCrunch), they’ve also expanded into other areas, particularly knowledge bases (basically, FAQs and customer support sites) and e-commerce.”
The search company will use the $13 million will probably invest the money to expand its already popular search tools. New Enterprise Associates led the Series B funding and they were used for the original Series A round. Swiftype used New Enterprise Associates to form a long-term partnership.
Whitney Grace, March 16, 2015
Stephen E Arnold, Publisher of CyberOSINT at www.xenky.com