Yahoo News Off the Rails
April 21, 2015
The article titled Purple Reign on The Baffler tells the story of the derailment of Yahoo News. The author, Chris Lehmann, exerts all of his rhetorical powers to convey his own autobiography of having served as a Yahoo News editor after being downsized from a more reputable publication, along with any number of journalists and editors. The main draw was that Yahoo News was one of the few news organizations that were not bankrupt. In spite of being able to produce some high-caliber news, writers and editors at Yahoo were up against a massive bureaucracy that at its best didn’t understand the news and at its worst didn’t trust the news. For example, the author relays the story of one piece he posted on militia tactics of ambushing police by breaking the law,
“Before the post went live, I fielded an anxious phone call from a senior manager in Santa Monica. He was alarmed… for a simple reason: “I haven’t heard of this before.” I struggled to find a diplomatic way to explain that publishing things that readers hadn’t heard before was something that a news organization should be doing a whole lot more of: it was, in fact, the definition of “news.”
One of the saddest aspects of the corporate-controlled news outreach was the attempt to harness the power of the traffic on Yahoo’s site by making all internet users reporters. Obvious to anyone who has ever read a comment section online, web users range from the rational to the bizarrely enraged to the racist/sexist/horrifying. Not long after this Ask America initiative tanked, Lehmann’s job description was “overhauled” and he resigned.
Chelsea Kerwin, April 21, 2014
Stephen E Arnold, Publisher of CyberOSINT at www.xenky.com
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