Google Indexes Some Dynamic Content
December 10, 2015
If you generate Web pages dynamically (who doesn’t?), you may want to know if the Alphabet Google thing can index the content on dynamic pages.
For some apparently objective information about the GOOG’s ability to index dynamic content, navigate to “Does Google Crawl Dynamic Content?” The article considers 11 types of dynamic content methods.
Here’s the passage I highlighted:
- Google crawls and indexes all content that was injected by javascript.
- Google even shows results in the SERP that are based on asynchronously injected content.
- Google can handle content from httpRequest().
- However, JSON-LD as such does not necessarily lead to SERP results (as opposed to the officially supported SERP entities that are not only indexed, but also used to decorate the SERP).
- Injected JSON-LD gets recognized by the structured data testing tool – including Tag Manager injection. This means that once Google decides to support the entities, indexing will not be a problem.
- Dynamically updated meta elements get crawled and indexed, too.
The question one may wish to consider is, “What does Alphabet Google do with that information and data?” There are some clues in the Ramanathan Guha patent documents filed in 2007.
Stephen E Arnold, December 10, 2015
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