Yahoo and Its PR Challenge
October 13, 2016
Navigate to “Why We Should All Dump Yahoo Now.” (I am not sure about the “all,” of course.) The site provides a form, which looks like this:
The text takes the form of an “oath.” These are similar to the documents folks sign for some jobs and certain government work. The lingo states:
By signing this pledge, I confirm that I have deleted my Yahoo account because I care about my own privacy and security and I want to make it clear to the government, to Yahoo and to other internet companies that they cannot compromise my security, privacy and safety without consequence. I have shared this information with my friends and family whose safety and security may also be at risk.
The idea is that Yahoot is a company which compromised users’ security. Heck, the Office of Personnel Management and the people leaving unsecured laptops in airport lounges do this too.
The difference is that Yahoot is a bit of a fumbler when it comes to management. There’s the peanut butter memo, the Xoogler steering the Purple Monster toward digital sandbars, and the thrill of sagging revenues.
Yahoo, in short, has a bit of a PR problem. Who is mounting this campaign? No clue. The Icann whois may be wonky now but it may be Fight for the Future / Center for Rights:
Yahoooooot.
Stephen E Arnold, October 13, 2016
Stephen E Arnold, October 21, 2016
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