Mother Google to Fix the Ad Problem
April 24, 2017
I read “Google Faces Competition Scrutiny over Plans to Build Ad Blocker into Chrome.” My recollection is that there has been some chatter about how Google displays ads in videos. I have also heard that some folks are wondering why certain ads appear in certain result sets. I enjoy no display videos which contain links to Web sites selling teen fashion; for example:
I am not sure what’s an ad and what’s a misfire.
The write up raises a different issue; namely,
Google introducing ad blocking, however, would have massive implications. The browser has a 58.6pc worldwide market share, according to NetMarketShare, against 19pc for Internet Explorer, the second-most popular. It could well attract interest from regulators given Google’s huge online advertising business. Google made $22.4bn (£17.5bn) in advertising revenue in the final quarter of last year, up 17pc annually, and undermining other adverts may be seen as an attempt to boost its own business.
What an unusual idea? Google possibly trying to “boost its own business.”
How could Google or any other Silicon Valley be viewed as acting in a way that is not fair, objective, and beneficial for customers?
We love Google and find the suggestion that Google would behave in an untoward manner unseemly.
Stephen E Arnold, April 24, 2017
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One Response to “Mother Google to Fix the Ad Problem”
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