Facebook WhatsApp Seems to Be Humming Along
April 1, 2018
If anyone still had doubts that Facebook’s 2014 purchase of WhatsApp was a wise deal, this news should put them to rest. In an article at the U.K.’s Express, cryptically titled “WhatsApp Announces Huge News and Its Rivals Will Not Be Happy,” it is revealed that the messaging app now has 1.5 billion active monthly users, and transmits an astounding 60 billion messages per day. Writer David Snelling shares some more relevant facts:
“Facebook bought WhatsApp back in 2014 for $19 billion (£13.4billion) and that investment appears to have been worth every penny. Along with WhatsApp’s success, Zuckerberg also revealed that Facebook-owned Instagram is now the most popular Story-sharing product in the world. According to TechCrunch, Instagram Stories now has around 300 million daily active users, that’s compared to some 178 million who opt for rival service Snapchat. The news of these huge numbers comes as WhatsApp recently revealed another record. The messaging firm said it saw 75 billion messages sent across the service on New Year’s Eve. That number eclipses any other day in WhatsApp’s history with the previous record of 65 million on New Year’s Eve 2016 well and truly smashed. WhatsApp says that of the 75 billion messages sent, 13 billion were photos and five billion included videos.”
Now after what seems a long time when measured in Internet moments, a WhatsApp user can change the “number” to which an account is attached. We wonder how many new accounts were triggered by frustrated users who had to sign up again and again.
No fooling.
Cynthia Murrell, April 1, 2018
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