That Good Old AI Transition
January 24, 2019
At a recent industry event, The Drum Future of Marketing, IBM’s Jeremy Waite discussed the use of AI services in business. “Digital Transformation Takes Around Four Years and 85% of Them Fail,” The Drum reports. IBM should know about transformation. And failure. Just ask Watson.
Writer Danielle Gibson does note that Waite acknowledges IBM has been bad at communicating what its AI can (and cannot) do. He also shared some insights into the process of transitioning into a company that embraces AI tech. Gibson writes:
“But before we realize this [AI revolution], AI and how it is used in businesses itself needs to mature, said Waite. He reminded that only about 3% of the industry is using AI. Looking ahead, within 18 months to three years, Waite expects this figure to rise a whopping 28%. ‘Particularly when you look at healthcare. It takes such a long time to mature and a lot of it is trying to educate the marketplace on what it is and isn’t,’ he said. There is a competitive element stopping players from talking about some of the incredible projects being driven by AI. Waite added: ‘Any digital transformation project is going to take around four years, and 85% of them fail. That’s the biggest challenge we have, trying to educate people about what it is that most people in the industry don’t want to share.’”
The article touches on what does and does not qualify as AI, and assures us the technology is expected to create more jobs than it eliminates by 2020. We shall see.
Cynthia Murrell, January 24, 2019
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