NSO Group: Getting Mostly Fact Free Content Marketing

December 19, 2019

NSO Group is a specialized software and services firm. For years, the company operated off the radar of journalists and other observers. Once again NSO Group is making headlines, and DarkCyber is not sure if this is a good or not so good thing.

Israeli Spyware Allegedly Used to Target Pakistani Officials’ Phones” reports that “NSO Group malware may have been used to access WhatsApp messages for state on state espionage.” There’s nothing quite like the weasel word “allegedly” and the phrase “may have been used” to raise some questions about this write up in a UK newspaper.

The article focuses on WhatsApp, owned by Facebook. The controversial outfit provides encrypted messaging to millions of people. Facebook is not exactly the world’s most straightforward company because it fancy dances around a number of behaviors.

Is it surprising that specialized firms have developed systems and methods to shine some light on the encrypted messages flowing through a widely used messaging app? DarkCyber thinks that dozens of specialized firms are working on exactly this problem. Do bad actors use Facebook’s and other firms’ encrypted messaging solutions to plan, recruit, and raise money? Yep.

What are governments supposed to do? Ignore the bad actors’ and their low cost, secret communications mechanism?

DarkCyber thinks this is a reasonable question to consider. The write up states, reports, or asserts:

Representatives for NSO declined to comment on questions about whether the company’s software had been used for government espionage.

The company has previously said that it considered it a “misuse” of its product if the software was used for anything other than the prevention of “serious crime and terrorism”. While it is not clear who wanted to target Pakistani government officials, the details are likely to fuel speculation that India could have been using NSO technology for domestic and international surveillance. The government of the Indian prime minister, Narendra Modi, is facing questions from human rights activists about whether it has bought NSO technology after it emerged that 121 WhatsApp users in India were allegedly targeted earlier this year.

Yep, “not clear”, “speculation”, and another “allegedly.” Plus, NSO Group and others cited in the write up declined to comment.

Reason? The information presented is designed to generate clicks and not provide substantive, verifiable facts about what are ultimately decisions by governments of nation states.

Right? Governments. Nation states. Laws. Policies. Maybe nations should not be allowed to operate according to their precepts.

And NSO Group? Back in the spotlight about systems and methods tailored to governmental entities. Perhaps the newspaper should focus on some of the more interesting specialist firms operating in the UK. There are some, and a few might welcome fact based coverage.

Alleged and speculative writing is marketing from DarkCyber’s point of view. NSO Group has customers; the newspaper begs for money. Relevant? Yes, because sensationalism is not helpful for some important specialist products and services.

Stephen E Arnold, December 19, 2019

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