Wiley in India: A Covid Benefit?
November 4, 2020
COVID-19 has decimated some industries, while others are booming in pandemic driven business. Wiley is an internationally recognized leader in education and research. One of Wiley’s Asian branches, Wiley India, has seen record growth with its digital products through its subsidiary WileyNXT. The Hindu Business Line tells the story in: “Demand For Wiley’s Digital Products And Services Has Grown Markedly.”
WileyNXT developed new digital products and services, including a data driven product management course and trainings related to data analytics, data science, blockchain, and AI. Head of WileyNXT Vikas Gupta, MD, spoke about how Wiley India was forced to adapt to a new environment and the company will continue to see record demand for more Digital products and services.
Gupta hammered education’s stagnant growth, particularly universities, who have remained the same for decades:
“We have been on a journey of transformation since well before Covid, executing a bold strategy to deliver tech-enabled products and services that accelerate the success of the world’s researchers, learners and professionals. As with digital courseware, online education is now past the inflection point and is broadly accepted as a mainstream way to get a degree or certification. This was true before Covid, but the disruption of the past six months has driven home the value of high quality, fairly priced education that can fit the life-and-career-needs of the broad public. This momentum is reflected in enrollment trends, in a good pipeline of potential university partnerships both in the US and abroad and with our key partners, most of whom are evaluating online expansion opportunities. Over the years, the university model has remained unchanged, functioning as a well-regulated institution, with a structured and consistent approach towards curriculum development and pedagogy, academics, and overall governance. But the pandemic seems to have shocked the system into action.”
Gupta is exactly right about the university model and the COVID-19 shock to its system. There needs to be change within the education in response to the pandemic but as well as continuing education due to advancing technologies.
Wiley is an old school publishing company, but they have adapted with the changing times. COVID-19 has grown one part of Wiley India, so that subsidiary will receive more investment and development.
Whitney Grace, November 4, 2020