Facebook Skewing Job Hunters? Is Skew the Right Word?
April 14, 2021
I read “Study Reveals Gender Bias in How Facebook Directs Employment Ads.”
Here’s the quote I noted from the article:
“Facebook’s ad delivery can result in skew of job ad delivery by gender beyond what can be legally justified by possible differences in qualifications,” the study said. The finding strengthens the argument that Facebook’s algorithms may be in violation of U.S. anti-discrimination laws, it added.
The write up omits details about the study. The idea that Facebook does something that disadvantages users of its free service is ludicrous. The article continues to suggest that Facebook is not the knight riding to the rescue of those in economic distress; to wit:
Facebook spokesman Joe Osborne said the company accounts for “many signals to try and serve people ads they will be most interested in, but we understand the concerns raised in the report.”
Facebook cares about signals. Facebook understands.
That’s super. Do the job hunters and advertisers?
Stephen E Arnold, April 14, 2021
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