Tips for Phishers
August 31, 2021
I spotted “AI Analysis Unveils the Most Effective Email Subject Lines for the Holidays.” My hunch is that a “real” news professionals wanted to provide helpful tips to those who engage in email marketing. The write up includes “tips” from professional email marketers. Here’s one example:
email subject lines that are direct or evoke curiosity or friendliness are the most likely to get opened
Gee, I wonder what other group of email marketers might benefit from such advice?
What about phishers? These are the bad actors who seek to compromise a user’s or an organization’s security via malicious email. With some cyber security solutions relying on rules, database look up, or the human recipient for blocking phishing attempts, the write up is likely to be quite useful. Just in time for the holidays: AI-derived tips for getting someone to open an email. Super thinking!
What bad actor can resist taking this advice?
Including empathy in your messages for your customers helps you make them feel that you are on their side.
Helpful, right?
Stephen E Arnold, August 31, 2021
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