Google: Who Makes the Tweaks? Smart Software or Humanoids?
April 7, 2022
I read “Google Tweaks Search and News Results to Direct People to Trusted Sources.” The main idea is that Google wants to do good. Instead of letting people read any old news, the Google “will offer information literacy tips and highlight widely cited source.” That was quick. Google News became available in 2002. Let’s see. My math is no too good, but that sure looks like more than a week ago.
How are the tweaks implemented? That’s a good question. The write up reports:
Since last June, the company has applied labels to results for “rapidly evolving topics,” which include things like breaking news and viral videos that are spreading quickly. It may suggest checking back later for more details as they become clearer. Starting in the US (in English) today, the labels will include some information literacy tips.
Right. Google and it. Are the changes implemented by Snorkelized software learns on the fly what news is not Google quality? Or, will actual Googlers peruse news and decide what’s okay and what needs to be designated l’ordure?
My bet is on one thing. Google’s many protestations that its algorithms do the heavy lifting is a useful way to put on a ghillie suit and disappear from the censorship, editing, and down checking of the inferior information.
If my assumption is incorrect, I can protest and look for my pen. I am 77 and prone to forgetfulness. Google has digital ghillies. Lucky outfit.
Stephen E Arnold, April 7, 2022
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