Generative AI: Good or Bad the Content Floweth Forth

August 11, 2023

Hollywood writers are upset that major studios want to replace them with AI algorithms. While writing bots have not replaced human writers yet AI algorithms such as ChatGPT, Ryter, Writing.io, and more are everywhere. Threat Source Newsletter explains that, “Every Company Has Its Own Version of ChatGPT Now.”

A flood of content. Thinking drowned. Thanks Mid Journey. I wanted words but got letters. Great Job.

AI writing algorithms are also known as AI assistants. They are programmed to answer questions and perform text-based tasks. The text-based tasks include writing résumés, outlines, press releases, Web site content, and more. While the AI assistants still cannot pass the Turing test, it is not stopping big tech companies from developing their own bots. Meta released Llama 2 and IBM rebranded its powerful computer system from Watson to watsonx (it went from a big W to a lower case w and got an “x” too).

While Llama 2, the “new” Watson, and ChatGPT are helpful automation tools they are also dangerous tools for bad actors. Bad actors use these tools to draft spam campaigns, phishing emails, and scripts. Author Jonathan Munshaw tested AI assistants to see how they responded to illegal prompts.

Llama 2 refused to assist in generating an email for malware, while ChatGPT “gladly” helped draft an email. When Munshaw asked both to write a script to ask a grandparent for a gift card, each interpreted the task differently. Llama 2 advised Munshaw to be polite and aware of the elderly relative’s financial situation. ChatGPT wrote a TV script.

Munshaw wrote that:

“I commend Meta for seeming to have tighter restrictions on the types of asks users can make to its AI model. But, as always, these tools are far from perfect and I’m sure there are scripts that I just couldn’t think of that would make an AI-generated email or script more convincing.”

It will be awhile before writers are replaced by AI assistants. They are wonderful tools to improve writing but humans are still needed for now.

Whitney Grace, August 10, 2023

Written by Stephen E. Arnold · Filed Under AI, Business strategy, News

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Stephen E. Arnold monitors search, content processing, text mining and related topics from his high-tech nerve center in rural Kentucky. He tries to winnow the goose feathers from the giblets. He works with colleagues worldwide to make this Web log useful to those who want to go "beyond search". Contact him at sa [at] arnoldit.com. His Web site with additional information about search is arnoldit.com.