Spot a Psyop Lately?
June 3, 2024
This essay is the work of a dinobaby. Unlike some folks, no smart software improved my native ineptness.
Psyops or psychological operations is also known as psychological warfare. It’s defines as actions used to weaken an enemy’s morale. Psyops can range from simple propaganda poster to a powerful government campaign. According to Annalee Newitz on her Hypothesis Buttondown blog, psyops are everywhere and she explains: “How To Recognize A Psyop In Three Easy Steps.”
Newitz smartly condenses the history of American psyops into a paragraph: it’s a mixture of pulp fiction tropes, advertising techniques, and pop psychology. In the twentieth century, US military harnessed these techniques to make messages to hurt, demean, and distract people. Unlike weapons, psyops can be avoided with a little bit of critical thinking.
The first step is to pay attention when people claim something is “anti-American.” The term “anti-American” can be interpreted in many ways, but it comes down to media saying one group of people (foreign, skin color, sexual orientation, etc.) is against the American way of life.
The second step is spreading lies with hints of truth. Newitz advises to read psychological warfare military manuals and uses an example of leaflets the Japanese dropped on US soldiers in the Philippines. The leaflets warned the soldiers about venomous snakes in jungles and they were signed by with “US Army.” Soldiers were told the leaflets were false, but it made them believe there were coverups:
“Psyops-level lies are designed to destabilize an enemy, to make them doubt themselves and their compatriots, and to convince them that their country’s institutions are untrustworthy. When psyops enter culture wars, you start to see lies structured like this snake “warning.” They don’t just misrepresent a specific situation; they aim to undermine an entire system of beliefs.”
The third step is the easiest to recognize and the most extreme: you can’t communicate with anyone who says you should be dead. Anyone who believes you should be dead is beyond rational thought. Her advice is to ignore it and not engage.
Another way to recognize psyops tactics is to question everything. Thinking isn’t difficult, but thinking critically takes practice.
Whitney Grace, June 3, 2024
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