The Customer Is Not Right. The Customer Is the Problem!
August 7, 2024
This essay is the work of a dinobaby. Unlike some folks, no smart software improved my native ineptness.
The CrowdStrike misstep (more like a trivial event such as losing the cap to a Bic pen or misplacing an eraser) seems to be morphing into insights about customer problems. I pointed out that CrowdStrike in 2022 suggested it wanted to become a big enterprise player. The company has moved toward that goal, and it has succeeded in capturing considerable free marketing as well.
Two happy high-technology customers learn that they broke their system. The good news is that the savvy vendor will sell them a new one. Thanks, MSFT Copilot. Good enough.
The interesting failure of an estimated 8.5 million customers’ systems made CrowdStrike a household name. Among some airline passengers, creative people added more colorful language. Delta Airlines has retained a big time law firm. The idea is to sue CrowdStrike for a misstep that caused concession sales at many airports to go up. Even Panda Chinese looks quite tasty after hours spent in an airport choked with excited people, screaming babies, and stressed out over achieving business professionals.
“Microsoft Claims Delta Airlines Declined Help in Upgrading Technology After Outage” reports that like CrowdStrike, Microsoft’s attorneys want to make quite clear that Delta Airlines is the problem. Like CrowdStrike, Microsoft tried repeatedly to offer a helping hand to the airline. The airline ignored that meritorious, timely action.
Like CrowdStrike, Delta is the problem, not CrowdStrike or Microsoft whose systems were blindsided by that trivial update issue. The write up reports:
Mark Cheffo, a Dechert partner [another big-time lawfirm] representing Microsoft, told Delta’s attorney in a letter that it was still trying to figure out how other airlines recovered faster than Delta, and accused the company of not updating its systems. “Our preliminary review suggests that Delta, unlike its competitors, apparently has not modernized its IT infrastructure, either for the benefit of its customers or for its pilots and flight attendants,” Cheffo wrote in the letter, NBC News reported. “It is rapidly becoming apparent that Delta likely refused Microsoft’s help because the IT system it was most having trouble restoring — its crew-tracking and scheduling system — was being serviced by other technology providers, such as IBM … and not Microsoft Windows," he added.
The language in the quoted passage, if accurate, is interesting. For instance, there is the comparison of Delta to other airlines which “recovered faster.” Delta was not able to recover faster. One can conclude that Delta’s slowness is the reason the airline was dead on the hot tarmac longer than more technically adept outfits. Among customers grounded by the CrowdStrike misstep, Delta was the problem. Microsoft systems, as outstanding as they are, wants to make darned sure that Delta’s allegations of corporate malfeasance goes nowhere fast oozes from this characterization and comparison.
Also, Microsoft’s big-time attorney has conducted a “preliminary review.” No in-depth study of fouling up the inner workings of Microsoft’s software is needed. The big-time lawyers have determined that “Delta … has not modernized its IT infrastructure.” Okay, that’s good. Attorneys are skillful evaluators of another firm’s technological infrastructure. I did not know big-time attorneys had this capability, but as a dinobaby, I try to learn something new every day.
Plus the quoted passed makes clear that Delta did not want help from either CrowdStrike or Microsoft. But the reason is clear: Delta Airlines relied on other firms like IBM. Imagine. IBM, the mainframe people, the former love buddy of Microsoft in the OS/2 days, and the creator of the TV game show phenomenon Watson.
As interesting as this assertion that Delta is not to blame for making some airports absolute delights during the misstep, it seems to me that CrowdStrike and Microsoft do not want to be in court and having to explain the global impact of misplacing that ballpoint pen cap.
The other interesting facet of the approach is the idea that the best defense is a good offense. I find the approach somewhat amusing. The customer, not the people licensing software, is responsible for its problems. These vendors made an effort to help. The customer who screwed up their own Rube Goldberg machine, did not accept these generous offers for help. Therefore, the customer caused the financial downturn, relying on outfits like the laughable IBM.
Several observations:
- The “customer is at fault” is not surprising. End user licensing agreements protect the software developer, not the outfit who pays to use the software.
- For CrowdStrike and Microsoft, a loss in court to Delta Airlines will stimulate other inept customers to seek redress from these outstanding commercial enterprises. Delta’s litigation must be stopped and quickly using money and legal methods.
- None of the yip-yap about “fault” pays much attention to the people who were directly affected by the trivial misstep. Customers, regardless of the position in the food chain of revenue, are the problem. The vendors are innocent, and they have rights too just like a person.
For anyone looking for a new legal matter to follow, the CrowdStrike Microsoft versus Delta Airlines may be a replacement for assorted murders, sniping among politicians, and disputes about “get out of jail free cards.” The vloggers and the poohbahs have years of interactions to observe and analyze. Great stuff. I like the customer is the problem twist too.
Oh, I must keep in mind that I am at fault when a high-technology outfit delivers low-technology.
Stephen E Arnold, August 7, 2024