Data From eBay Illustrates Pricing Quirk
June 8, 2015
The next time you go to sell or buy an item, pay attention to the message the price is sending. Discover reports that “The Last Two Digits of a Price Signal Your Desperation to Sell.” Researchers at UC Berkeley’s business school recently analyzed data from eBay, tracking original prices and speed of negotiations. Writer Joshua Gans shares a chart from the report, and explains:
“The chart shows that when the posted initial price is of a round number (the red dots), like $1,000, the average counteroffer is much lower than if it is a non-round number (the blue circles), like $1,079. For example, the graph suggests that you can actually end up with a higher counteroffer if you list $998 rather than $1,000. In other words, you are better off initially asking for a lower price if price was all you cared about. [Researchers] Backus et al postulate that what is going on here is ‘cheap talk’ – that is, an easy-to-make statement that may be true or untrue with no consequences for dishonesty – and not an otherwise reliable signal. There are some sellers who don’t just care about price and, absent any other way of signaling that to buyers, they set their price at a round number. Alternatively, you can think that the more patient sellers are using non-round numbers to signal their toughness. Either way, the last two digits of the price is cheap talk.”
Gans notes that prices ending in “99” are apparently so common that eBay buyers treat them the same as those ending in round numbers. The team performed a similar analysis on real estate sales data and found the same pattern: properties priced at round numbers sell faster. According to the write-up, real estate agents are familiar with the tendency and advise clients accordingly. Now you, too, can send and receive signals through prices’ last two digits.
Cynthia Murrell, June 8, 2015
Sponsored by ArnoldIT.com, publisher of the CyberOSINT monograph
Coveo Announces Growth, Success, and an Internal Promotion
June 8, 2015
The article titled Coveo Announces Another Sequential Best Quarter as Its Intelligent Search Apps Upskill Thousands of People on Digital Journal points to increased market demand for its apps. Coveo’s mission is to aid businesses in improving people’s knowledge and ability with Search. Coveo for Salesforce offers customers a hub to resolve the issues that would typically require a customer service rep. The article explains,
“Coveo for Salesforce saw rapid adoption, particularly within the high tech and financial services industries, where mid-size to Fortune 500 organizations selected Coveo to scale customer service operations. Coveo for Salesforce – Communities Edition helps customers solve their own cases by proactively offering case-resolving knowledge suggestions and Coveo for Salesforce – Service Cloud Edition helps agents upskill as they engage customers by injecting case-resolving content and experts into the Salesforce UI as they work.”
The article also discusses the promotion of Mike Raley, currently senior director of demand generation, to VP of marketing. That makes him accountable for the company’s international marketing. The article seems like good news, what with the reported “record levels of bookings growth,” but it offers no actual revenues or information about the $30 million in venture funding the company has amassed.
Chelsea Kerwin, June 8, 2014
Sponsored by ArnoldIT.com, publisher of the CyberOSINT monograph
The Public Living Room
June 6, 2015
While much of the information that libraries offer is available via the Internet, many of their services are not. A 2013 Gallup survey showed that over 90 percent of Americans feel that libraries are important to their communities. The recent recession, however, forced local governments to cut library funding by 38 percent and the federal government by 19 percent. Some library users see the “public living room” (a place to read, access computers, research, play games, etc.) as a last bastion for old technology and printed material.
Alternet’s article. “Why Libraries Matter More Than Ever In The Age Of Google” highlights a new book by John Palfrey called BiblioTech that discusses how libraries can maintain their relevancy and importance in communities. Palfrey’s biggest argument is that humans are creating huge amounts of data, which is controlled by big and small tech companies. These companies are controlling what information is available for consumption, while libraries offer people the ability to access any type of information and free of charge.
Palfrey offers other reasons to continue using libraries: print and ink archives are more reliable than digital, how physical, communal space is important for communities and education, and how librarians are vital components.
“These arguments, however, rely too heavily on the humans-are-better-than-technology rationale where “better” is measured by technological rather than humanistic standards. If librarians have a higher success rate than Amazon’s algorithm at recommending books, this might not be true forever. Does that mean we won’t need librarians at some point? No, the dilemma of disappearing libraries is not just about efficiency, it’s also about values. Librarians recommend books because they are part of a community and want to start a discussion among the people they see around them—to solve the world’s problems, but also just to have a conversation, because people want to be near each other. The faster technology improves and surpasses human capability, the more obvious it becomes that being human is not merely about being capable, it’s about relating to other humans.”
Palfrey’s views are described as ideological and in many ways they are. Politicians cut funding, because they view libraries as archaic institutions and are blinded when it comes to the inequity when it comes to information access. Libraries indeed need a serious overhaul, but unlike the article explains, it is not simply updating the buildings and collections. It runs more along the lines of teaching people the importance of information and free information access.
Whitney Grace, June 7, 2015
Sponsored by ArnoldIT.com, publisher of the CyberOSINT monograph
Facebook Program May Disintermediate Google
June 5, 2015
Soon, Facebook users may not have to navigate to Google for relevant links then copy-and-paste them into posts and comments. TechCrunch reports, “Skip Googling with Facebook’s New ‘Add a Link’ Mobile Status Search Engine.” If this program currently being tested on a sample group makes it to all users, you can impress your “friends” a few seconds faster, and with fewer clicks. Actually reading what you find before you share the link is up to you. The article describes:
“Alongside buttons to add photos or locations, some iOS users are seeing a new ‘Add A Link’ option. Just punch in a query, and Facebook will show a list of matching links you might want to share, allow you to preview what’s on those sites, and let you tap one to add it to your status with a caption or share statement. Results seem to be sorted by what users are most likely to share, highlighting recently published sites that have been posted by lots of people. …
“If rolled out to all users, it would let them avoid Googling or digging through Facebook’s News Feed to find a link to share. The ‘Add A Link’ button could get users sharing more news and other publisher-made content. Not only does that fill the News Feed with posts that Facebook can put ads next to. It also gives it structured data about what kind of news and publishers you care about, as well as the interests of your friends depending on if they click or Like your story.”
Writers Josh Constine and Kyle Russell observe that, as of last year, Facebook drives nearly 25 percent of “social” clicks, and publishers are becoming dependent on those clicks. Facebook stands to benefit if their Add A Link button enhances that dependency. Then there is the boost to ad revenue the site is likely to realize by keeping users inside their Facebook sessions, instead of wandering into the rest of the Web. A move that will both please users and the bottom line– well played, Facebook.
Cynthia Murrell, June 5, 2015
Sponsored by ArnoldIT.com, publisher of the CyberOSINT monograph
The Unacceptable Planned Obsolescence of the Android
June 5, 2015
The op ed on Tom’s Hardware titled Google Can’t Ignore The Android Update Problem Any Longer inspects the release process for Androids, particularly the Android 5.0 Lollipop and the 5.1 iteration. The problem Google faces with its major upgrade per year schedule is that while the Lollipop garners 9.7 percent of the market, it might be several years before the majority of android users catch up to this version, by which time Google might be releasing Android 8.0 (Snickers? M&M?) The article explains the issues with transitioning,
“Because Android is open source and because so many (essentially) OEM-tweaked “forks” of it exist, a “clean” upgrade path is almost impossible. To have a clean standardized update system would mean all the OEMs would have to agree to abide strictly by Google’s guidelines for what they can and cannot modify on the platform.
However, as soon as Google tries to do something like that, the OEMs usually cry foul that Google is making Android more proprietary.”
Obviously Google does not want to lose the business of those OEMs, either. But the article argues that this is unlikely due to Android and iOS cornering the market. The final point is the weakness in the update system due to users desiring more secure platforms, meaning Android adoption will only lessen.
Chelsea Kerwin, June 5, 2014
Sponsored by ArnoldIT.com, publisher of the CyberOSINT monograph
Users Hope SharePoint 2016 Eases Integration Woes
June 4, 2015
SharePoint integration is often mentioned as one of the lowest points of user satisfaction for the whole solution. However, to be fair, SharePoint has very drastically moved away from its very simple start. Its original purpose was document sharing, and probably just Office documents at that. Now the platform is expected to handle any type of file constantly emerging in the fast-moving world of content. IT Business Edge takes a good look at the issue in its article, “Why SharePoint 2016 Needs to Address Integration Shortcomings.”
The article begins on a humorous note:
“SharePoint integration must be really hard, judging by this new infographic, “Seven Alcoholic Drinks to Imbibe as Your SharePoint Integration Project Fails.” . . . Why is SharePoint so hard to integrate? There’s the obvious reason, of course: Microsoft’s built it for Microsoft ecosystems with little concern for heterogeneous environments. Still, that’s not the only reason it’s a pain. In fact, SharePoint had integration problems even with other Microsoft solutions, as this 2012 post by an application architect shows.”
There are clearly issues with SharePoint integration, and in light of them, head SharePoint execs are discussing improvements to the 2016 platform. While it will take some time before it is known whether the changes do improve user satisfaction, keep an eye on ArnoldIT.com for the latest updates. Stephen E. Arnold is a longtime leader in search and his Web service gives a good deal of attention to SharePoint. In fact, his dedicated SharePoint feed is a good place to start for the latest need-to-know information.
Emily Rae Aldridge, June 4, 2015
Sponsored by ArnoldIT.com, publisher of the CyberOSINT monograph
Apple Acquires Search Startup Ottocat
June 4, 2015
Apple needed a better search system for its app store, so it bought a startup; according to TechCrunch, “Apple Acquired Search Startup Ottocat to Power the ‘Explore’ Tab in the App Store.” Writer Ingrid Lunden observes that the deal was kept pretty quiet, but suspects it was agreed to in 2013; that is when Ottocat’s website disappeared. Months later, Apple implemented the “explore” feature for its App Store. So why did Apple pick Ottocat? The article explains:
“In a nutshell, its technology essentially addressed pain points on both sides of the App Store: for users unable to find specific enough results for subject-based app searches when they don’t have a specific app in mind; and for developers unhappy with how well their apps could be discovered among a sea of 1 million+ other apps. The premise was to do away with keywords by categorizing apps into increasingly more specific subcategories that worked on a ‘drill-down’ principle — eliminating the guesswork and potential inaccuracy of keywords altogether. …
“For example, rather than searching on ‘guitar’ or scrolling through the full selection of music apps that the term might call up, or the chart for the most popular music apps — which can contain streaming apps, apps that are designed to work with specific hardware, apps that let people use their phones to play music, apps that teach them how to play a specific instrument, and so on — you can start to look at specific subcategories to find a selection of apps you may want to download.”
Launched in 2012 by Michelle Cooper and Edwin Cooper, Ottocat is headquartered in Oakland, California. Lunden wonders whether the Cooper pair is now working at Apple, and what they might be working on. Search for Safari, perchance? Maybe neither Yahoo nor Microsoft will provide Safari’s default search once Apple’s deal with Google expires, after all.
Cynthia Murrell, June 4, 2015
Sponsored by ArnoldIT.com, publisher of the CyberOSINT monograph
NSA Blanket Data Collection Preventing Accurate Surveillance
June 4, 2015
The article on ZDNet titled NSA Is So Overwhelmed with Data, It’s No Longer Effective, Says Whistleblower examines the concept of “bulk data failure” by the NSA and other agencies. William Binney, a whistleblower who has been out of the NSA for over a decade, says that the sheer amount of data the NSA collects leads to oversights and ineffective surveillance. The article states,
“Binney said he estimated that a “maximum” of 72 companies were participating in the bulk records collection program — including Verizon, but said it was a drop in the ocean. He also called PRISM, the clandestine surveillance program that grabs data from nine named Silicon Valley giants, including Apple, Google, Facebook, and Microsoft, just a “minor part” of the data collection process. “The Upstream program is where the vast bulk of the information was being collected,” said Binney.”
It appears that big data presents challenges even when storage, servers, and money are available. Binney blames the data overload for bungles that have led to the Boston bombing and Paris shooting. He believes the NSA had the information needed to prevent the attacks, but couldn’t see the trees for the forest. Smart data collection, rather than mass data collection, is his suggestion to fix this information overload.
Chelsea Kerwin, June 4, 2014
Sponsored by ArnoldIT.com, publisher of the CyberOSINT monograph
SharePoint Grasps for Relevancy in the Realm of Social
June 2, 2015
Ever since the rise of social platforms, SharePoint has attempted to keep up. While many users would say that these attempts were struggled behind the majority of social technology, Microsoft was making an effort to keep their enterprise heading in the social direction. The battle has been long and hard and Redmond Magazine gives the latest update in its article, “Microsoft Looks To Bring Social Back to SharePoint with Office Graph.”
The article describes how Microsoft is more or less stuck between a rock and a hard place in their game of social “keep-up”:
“Not that an enterprise-class team and document collaboration vendor should try to match the capabilities of what are, more often than not, a collection of unsecure, noncompliant, sometimes untested tools . . . But here’s the rub: if you don’t offer end users the tools they want, and make key features available on the mobile devices (and operating systems) they want to use, all of those security, auditing, compliance, and reporting standards will become irrelevant because people won’t use your platform.”
So Microsoft continues to battle for relevancy. Its latest move is Office Graph, and analysts are optimistic that this social layer may finally be a way for Microsoft to deliver on its promise of personalized and intelligent social solutions. To stay up-to-date with the latest developments in the social world of SharePoint, keep an eye on ArnoldIT.com, in particular his SharePoint feed. Stephen E. Arnold is a longtime leader in search and follower of SharePoint. His reporting offers a succinct insight into the developments that affect productivity and user experience.
Emily Rae Aldridge, June 2, 2015
Sponsored by ArnoldIT.com, publisher of the CyberOSINT monograph
Prepare To Update Your Cassandra
June 2, 2015
It is time for an update to Apache’s headlining, open source, enterprise search software! The San Diego Times let us know that “DataStax Enterprise 4.7 Released” and it has a slew of updates set to make open source search enthusiasts drool. DataStax is a company that built itself around the open source Apache Cassandra software. The company specializes in enterprise applications for search and analytics.
The newest release of DataStax Enterprise 4.7 includes several updates to improve a user’s enterprise experience:
“…includes a production-certified version of Cassandra 2.1, and it adds enhanced enterprise search, analytics, security, in-memory, and database monitoring capabilities. These include a new certified version of Apache Solr and Live Indexing, a new DSE feature that makes data immediately available for search by leveraging Cassandra’s native ability to run across multiple data centers.”
The update also includes DataStax’s OpCenter 5.2 for enhanced security and encryption. It can be used to store encryption keys on servers and to manage admin security.
The enhanced search capabilities are the real bragging points: fault-tolerant search operations-used to customize failed search responses, intelligent search query routing-queries are routed to the fastest machines in a cluster for the quickest response times, and extended search analytics-using Solr search syntax and Apache Spark research and analytics tasks can run simultaneously.
DataStax Enterprise 4.7 improves enterprise search applications. It will probably pull in users trying to improve their big data plans. Has DataStax considered how its enterprise platform could be used for the cloud or on mobile computing?
Whitney Grace, June 2, 2015
Sponsored by ArnoldIT.com, publisher of the CyberOSINT monograph
-
- Subscribe to Beyond Search
Feature archive
News archive
-
