Traditional Media Explains Why It May Be Marginalized

August 10, 2009

Short honk: Navigate to the New York Times’s article “Breakfast Can Wait. The Day’s First Stop Is Online”. In my opinion, the article does a good job of explaining why traditional media are being marginalized. Note the pattern. Up. Online. Leave. No time for the newspaper. Not a hint of interest in a magazine. A book. Not a source of fun for anyone except grandmother. How will traditional media respond? Hybrids; that is, a marriage of traditional publishing and new technology. Great idea. How will these solutions be fit into a day that begins with email and ends with surfing

Stephen Arnold, August 10, 2009


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