YouTube.com Market Share

March 9, 2010

Fast Company ran a snippet in its March 8, 2010 “Today in Most Innovative Companies” column that provides some information about YouTube.com’s market share. Here are the highlights that I marked:

40 percent market share (comScore data)
12.8 billion videos “compared with Hulu’s 903 million”. (I know this is ambiguous but the delta is interesting)
Viewers watch 93 videos per month on YouTube.com. Hulu viewers was 23 videos per month.

What’s with Google and video? Is it another missed opportunity like Google’s social media efforts? a similar theme appears in “Nexus One’s Biggest challenge Isn’t iPhone; It’s Google’s Online Only Sales Model?” Frisky stuff.

Stephen E Arnold, March 10, 2010

No one paid me to document these three items. Because I mention television, I think of Newton Minnow, so I will report this lack of payment to Fish & Wildlife. I wonder if Fish & Wildlife are responsible for “vast wastelands”?

Written by Stephen E. Arnold · Filed Under Business intelligence, Google, News, Rich media

Comments

2 Responses to “YouTube.com Market Share”

The Growing Importance Of YouTube Marketing on March 10th, 2010 7:21 am

[…] YouTube.com Market Share : Beyond Search […]
High court enforcement officers on May 21st, 2010 1:43 am

That’s interesting to know that You tube is growing every year. Watch exclusive videos of high court enforcement officers how they recover money from a shop owner.

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Stephen E. Arnold monitors search, content processing, text mining and related topics from his high-tech nerve center in rural Kentucky. He tries to winnow the goose feathers from the giblets. He works with colleagues worldwide to make this Web log useful to those who want to go "beyond search". Contact him at sa [at] arnoldit.com. His Web site with additional information about search is arnoldit.com.