Is Google Your Next Online Store?

July 25, 2010

Maybe?

One of the more senior search experts at Google is predicting that in the near future searching without searching will become the way that we organize our lives. Google’s

Amit Singhal is keen on pointing out the fact that search is progressing although there is a need for transparency and the ability for people to control the flow of information as it pertains to their privacy in Google expert outlines future of search.

Singhal has stressed that all the components are there to offer the information that people want without the need for them to search for it. The premise of this seems simple enough once you break it down as it involves both cloud computing and the calendars that are ubiquitous today.

Singhal uses the example of a do to list that can work together with a calendar and a GPS enabled phone to tell you when you have a bit of free time and where you need to go to get rid of one of the things on your do to list.

This premise is about the technologies working together to help people manage their time. As the article progresses , Singhal’s additional examples point to what he envisions as a kind of electronic butler that can tell you where to go ,what you need and when you need it based on your input.

There are a few issues here that need to be addressed. For example, hasn’t Google fallen behind in this due to their interest in the social network approach? It’s also important to remember that talking about search is different than driving search….’talking’ is today, ‘driving’ was ten years ago.

It all begs the question as to the fates of names like Brin and Page. All of a sudden mobile and ‘now’ search have been delegated it appears.

Beyond Search wants to see the old faces with the eyes squinting into the wind and their hands on the technology tiller.

Stephen E Arnold, July 25, 2010

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