Facebook May Be Jumping on the Search Bandwagon

September 27, 2012

It is no secret that Facebook and Google have been duking it out for a while now. Google created GooglePlus in attempt to out social the social media giant. It seems only natural that Facebook would do the same. Business Insider recently reported on Facebook’s alleged search efforts in the article, “Facebook is Going to Build Its Own Search Engine!”

According to the article, when speaking at Tech Crunch Disrupt, Mark Zuckerberg candidly spoke of the fact that Facebook currently has 1 million queries a day and is pretty much a search engine without trying to be.

However, Zuckerberg hinted that they might start trying soon:

“He said that search is increasingly headed towards answering people’s questions. Facebook, which has a trove of data on users, is ‘uniquely positioned’ to deliver answers for users. Facebook has a team of engineers working on improving the search engine. He said, ‘At some point, we’ll do it.’”

Google has built its empire on search, if Facebook is able to do the same, it may be able to knock the search king off of its thrown once and for all.

Jasmine Ashton, September 27, 2012

Sponsored by ArnoldIT.com, developer of Augmentext

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