New Startup Transforms the Treatment of Site Search

September 25, 2013

The recent AllThingsD article “Swiftype Raises $1.7M for Smarter Site Search” highlights a new startup that could completely transform the way that companies use SEO. According to the article, Swiftype, a company that focuses solely on site search, updates and re-ranks content based on factors like popularity, number of comments and partner relationships. It even allows users to change the order with a drag and drop feature.

Here is how it works:

“Customers pay $17 per month or more than $300 per month based on how big and complex they are. They also get access to search analytics — so, for example, customer DramaFever, which streams Korean TV and movies, decides what new content to buy, in part by ranking the most popular unsatisfied search queries.”

I don’t know about you, but I think this is incredibly interesting. Here at Beyond Search, we’re excited to see some funding go towards web site search.

Jasmine Ashton, September 25, 2013

Sponsored by, developer of Beyond Search


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