Coveo Changes Its Positioning
July 20, 2016
Short honk: Coveo, the Canadian enterprise search outfit, has changed its positioning. I should probably say “added to” it positioning as an information retrieval vendor. “Montreal Opening for Big Data Search Firm Coveo” reports that the company has a new office in Montréal. What I noticed was the description of Coveo as a “big data search firm.” The company has been describing itself as a customer support solution and a vendor of unified search. But Big Data is a thing, so it makes sense that an information processing outfit would embrace the moniker. The write up reports that a Coveo wizard said:
We have an amazing pipeline of cloud solutions, and the integration of machine learning, artificial intelligence and data-driven personalization to our technology creates huge market opportunities. We believe Montreal is the best place for us to build on this momentum and assert our position as market leader.
The write up does not mention if any provincial or national subsidies were provided to Coveo. I am no expert on Canada, but I have heard that incentives, including salary support, have been made available to firms meeting certain criteria.
Stephen E Arnold, July 20, 2016
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