Silicon Valley Management Method: Has Broflow Replaced Workflow?

March 23, 2018

In early March, we noted a story about Silicon Valley and evil. “How Silicon Valley Went from ‘Don’t Be Evil’ to Doing Evil” reported about the “bro” culture and a casual approach to customer privacy. There was a nod to fake news too. We noted this statement:

“[A] handful of companies or concentrated in one or two regions. The great progress in the 1980s and 1990s took place in a highly competitive, and dispersed, environment not one dominated by firms that control 80 or 90 percent of key markets. Not surprisingly, the rise of the oligarchs coincides with a general decline in business startups, including in tech.”

Today we noted “Here is How Google Handles Right to Be Forgotten Requests.” We found this passage suggestive:

Witness statements submitted by Google “legal specialist” Stephanie Caro (who admitted: “I am not by training a lawyer”) for both trials explained: “The process of dealing with each delisting request is not automated – it involves individual consideration of each request and involves human judgment. Without such an individual assessment, the procedure put in place by Google would be open to substantial abuse, with the prospect of individuals, or indeed businesses, seeking to suppress search results for illegitimate reasons.”

No smart software needed it seems. And the vaunted technical company’s workflow with regard to removal requests? Possibly “casual” or “disorganized.”

When considered against the backdrop of Facebook-Cambridge Analytics, process seems less important than other tasks.

Perhaps some management expert will assign the term “bro-flow” to the organizational procedures implemented by some high profile technology firms?

Stephen E Arnold, March 23, 2018


Patrick Roland, March 9, 2018


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