Microsoft Chasing Voice Search

June 21, 2018

Maybe it has to do with a need for innovation and maybe it has to do with a need for Bing market share, but no matter what the motivation for Microsoft to kick its voice search program in to high gear was, we like it. Big changes are coming for the company and we discovered exactly what from a recent ZdNet story, “Microsoft Moves Toward Consolidating Its Many Speech Services.”

According to the story:

“Microsoft has some ambitious goals for its coming unified Speech Service, which falls under its Microsoft Cognitive Services umbrella.

“The new unified Speech Service “unites several Azure speech services that were previously available separately: Bing Speech (comprising speech recognition and text to speech), Custom Speech, and Speech Translation. Like its precursors, the Speech service is powered by the technologies used in other Microsoft products.”

Still skeptical? Microsoft recently reported a 346 percent increase in voice search in regards to hotel searches using its products. Flight searches were nearly as high. That is obviously a big huge arrow pointing toward the future and its interesting to see Microsoft grabbing the bull by the horns so quickly. Time will tell if it pans out, but we know Microsoft continues to plug away despite Google, without a mobile phone success, and in Amazon’s backyard.

Patrick Roland, June 21, 2018



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