Facebook: Be Proud

December 31, 2021

Gee, who could have predicted it? MacRumors reports, “Facebook Crowned ‘Worst Company of 2021’ by New Survey.” Each December Yahoo Finance picks a Company of the Year based on factors like achievements and market performance, and stalwart Microsoft has come out on top for 2021. The less coveted worst company designation is determined by a survey of Yahoo Finance’s audience. Writer Sami Fathi reports:

“According to the survey, which polled over 1,000 individuals, Facebook received 50% more votes for the spot compared to Alibaba, a Chinese e-commerce platform. Those surveyed have a ‘litany of grievances’ towards Facebook, including but not limited to concerns over censorship, reports about Instagram’s impact on mental health, and privacy. While the survey results are grim and not in the company’s favor, 30% of the participants responded positively to whether Facebook could ‘redeem itself.’ … Facebook has long been embroiled in public concerns over the privacy of its users. Facebook has notably fought with Apple over changes in iOS and iPadOS that make it harder for companies to track users across other apps and websites. Facebook has claimed the new change, App Tracking Transparency, would hurt small businesses that rely on advertising to attract new customers. Mark Zuckerberg has gone as far as to say that Facebook’s lackluster growth in the last quarter of the year was partly to blame on ATT (App Tracking Transparency).”

For his part, Apple CEO Tim Cook flings criticism right back at the Zuck. Which is worse—giving up a little revenue or fomenting polarization and violence? I suppose it depends on one’s perspective. The company formerly known as Facebook is hoping its Meta rebrand will distract everyone from its woes, but going by this survey that has yet to happen.

Cynthia Murrell, December 31, 2021


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