HP Innovation: Yes, Emulate Apple and Talk about AI

October 24, 2023

green-dino_thumbThis essay is the work of a dumb humanoid. No smart software required.

Amazing, according to the Freedictionary means “ To affect with great wonder; astonish.” I relate to the archaic meaning of the word; to wit: “To bewilder; perplex.” I was bewildered when I read about HP’s “magic.” But I am a dinobaby. What do I know? Not much but …

I read “The Magic Presented at HP Imagine 2023.” Yep, magic. The write up profiles HP innovations. These were presented in “stellar fashion.” The speaker was HP’s PR officer. According to the write up:

It stands as one of the best-executed presentations I’ve ever attended.

Not to me. Such understatement. Such a subtle handling of brilliant innovations at HP.

Let’s check out these remarkable examples cited in the article by a person who is clearly objective, level headed, and digging into technology because it is just the right thing to do. Here we go: Innovation includes AI and leads to greater efficiency. HP is the place to go for cost reduction.

Innovation 1: HP is emulating Apple. Here’s the explanation from the truth packed write up:

… it’s making it so HP peripherals connect automatically to HP PCs, a direction that resonates well with HP customers and mirrors an Apple-like approach

Will these HP devices connect to other peripherals or another company’s replacement ink cartridges? Hmmm.

Innovation 2: HP is into video conferencing. I wonder if the reference is to Zoom or the fascinating Microsoft Teams or Apple Facetime, among others? Here’s what the write up offers:

[An HP executive]  outlined how conference rooms needed to become more of a subscription business so that users didn’t constantly run into the problem of someone mucking with the setup and making the room unusable because of disconnected cables or damaged equipment.

Is HP pushing the envelope or racing to catch up with a trend from the Covid era?

Innovation 3: Ah, printers. Personally I am more interested in the HP ink lock down, but that’s just me. HP is now able to build stuff; specifically:

One of the most intriguing announcements at this event featured the Robotic Site Printer. This device converts a blueprint into a physical layout on a slab or floor, assisting construction workers in accurately placing building components before construction begins. When connected to a metaverse digital twin building effort, this little robot could be a game changer for construction by significantly reducing build errors.

Okay, what about the ink or latex or whatever. Isn’t ink from HP more costly than gold or some similar high value commodity?

Not a peep about the replacement cartridges. I wonder why I am bewildered. Innovation is being like Apple and innovating with big printers requiring I suppose giant proprietary ink cartridges. Oh, I don’t want to forget perplexed: Imitation is innovation. Okay.

By the way, the author of the write up was a research fellow at two mid tier consulting firms. Yep, objectivity is baked into the work process.

Stephen E Arnold, October 24, 2023

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