Google Solves Fake Information with the Tom Sawyer Method
November 14, 2023
This essay is the work of a dumb humanoid. No smart software required.
How does one deliver “responsible AI”? Easy. Shift the work to those who use a system built on smart software. I call the approach the “Tom Sawyer Method.” The idea is that the fictional character (Tom) convinced lesser lights to paint the fence for him. Sammy Clemmons (the guy who invested in the typewriter) said:
“Work consists of whatever a body is obliged to do. Play consists of whatever a body is not obliged to do.”
Thus the information in “Our Approach to Responsible AI Innovation” is play. The work is for those who cooperate to do the real work. The moral is, “We learn more about Google than we do about responsible AI innovation.”
The young entrepreneur says, “You fellows chop the wood. I will go and sell it to one of the neighbors. Do a good job. Once you finish you can deliver the wood and I will give you your share of the money. How’s that sound?” The friends are eager to assist their pal. Thanks Microsoft Bing. I was surprised that you provided people of color when I asked for “young people chopping wood.” Interesting? I think so.
The Google write up from a trio of wizard vice presidents at the online advertising company says:
…we’ll require creators to disclose when they’ve created altered or synthetic content that is realistic, including using AI tools. When creators upload content, we will have new options for them to select to indicate that it contains realistic altered or synthetic material.
Yep, “require.” But what I want to do is to translate Google speak into something dinobabies understand. Here’s my translation:
- Google cannot determine what content is synthetic and what is not; therefore, the person using our smart software has to tell us, “Hey, Google, this is fake.”
- Google does not want to increase headcount and costs related to synthetic content detection and removal. Therefore, the work is moved via the Tom Sawyer Method to YouTube “creators” or fence painters. Google gets the benefit of reduced costs, hopefully reduced liability, and “play” like Foosball.
- Google can look at user provided metadata and possibly other data in the firm’s modest repository and determine with acceptable probability that a content object and a creator should be removed, penalized, or otherwise punished by a suitable action; for example, not allowing a violator to buy Google merchandise. (Buying Google AdWords is okay, however.)
The write up concludes with this bold statement: “The AI transformation is at our doorstep.” Inspiring. Now wood choppers, you can carry the firewood into the den and stack it buy the fireplace in which we burn the commission checks the offenders were to receive prior to their violating the “requirements.”
Ah, Google, such a brilliant source of management inspiration: A novel written in 1876. I did not know that such old information was in the Google index. I mean DejaVu is consigned to the dust bin. Why not Mark Twain’s writings?
Stephen E Arnold, November 14, 2023
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