LinkedIn Content Ripple: Possible Wave Amplification

April 19, 2024

green-dino_thumb_thumb_thumbThis essay is the work of a dumb dinobaby. No smart software required.

Google continues to make headlines. This morning (April 19, 2024) I flicked through the information in my assorted newsreaders. The coverage of Google’s calling the police and have alleged non-Googley professionals chatted up by law enforcement sparked many comments. One of those comments about this most recent demonstration of management mastery was from Dr. Timnit Gebru. My understanding of the Gebru incident is that she called attention to the bias in Google’s smart software systems and methods. She wrote a paper. Big thinkers at Google did not like the paper. The paper appeared, and Dr. Gebru disappeared from the Google payroll. I am have over simplified this remarkable management maneuver, but like some of Google’s synthetic data, I think I am close enough for horse shoes.

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Is change coming to a social media service which has been quite homogeneous? Thanks, MSFT Copilot. How’s the security work coming?

Dr. Gebru posted a short item on LinkedIn, which is Microsoft’s professional social media service. Here’s what Dr. Gebru made available to LinkedIn’s members:

Not even 24 hrs after making history as the first company to mass fire workers for pro-Palestine protests, by summarily firing 28 people, Google announced that the “(ir)responsible AI org,” the one they created in response to firing me, is now reporting up the Israeli office, through an SVP there. Seems like they want us to know how forcefully and clearly they are backing this genocide.

To provide context, Dr. Gebru linked to a Medium (a begging for dollars information service). That article brandished the title “STATEMENT from Google Workers with the No Tech for Apartheid Campaign on Google’s Mass, Retaliatory Firings of Workers: [sic].” This Medium article is at this link. I am not sure if [a] these stories are going to require registration or payment to view and [b] the items will remain online.

What’s interesting about the Dr. Gebru item and her link is the comments made by LinkedIn members. These suggest that [a] most LinkedIn members either did not see Dr. Gebru’s post or were not motivated go click one of the “response” icons or [b] topics like Google’s management mastery are not popular with the LinkedIn audience.

Several observations based on my experience:

  1. Dr. Gebru’s use of LinkedIn may be a one-time shot, but on the other hand, it might provide ideas for others with a specific point of view to use as a platform
  2. With Apple’s willingness to remove Meta apps from the Chinese iPhone app store, will LinkedIn follow with its own filtering of content? I don’t know the answer to the question, but clicking on Dr. Gebru’s link will make it easy to track
  3. Will LinkedIn begin to experience greater pressure to allow content not related to self promotion and look for business contacts? I have noticed an uptick in requests from what appear to be machine-generated images preponderately young females asking, “Will you be my contact?” I routinely click, No, and I often add a comment along the lines of “I am 80 years old. Why do you want to interact with me?”

Net net: Change may be poised to test some of the professional social media service’s policies.

Stephen E Arnold, March 19, 2024

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