FTC Enacts Investigative Process On AI Products and Services

December 15, 2023

green-dino_thumb_thumb_thumbThis essay is the work of a dumb dinobaby. No smart software required.

Creative types and educational professionals are worried about the influence of AI-generated work. However, law, legal, finance, business operations, and other industries are worried about how AI will impact them. Aware about the upward trend in goods and services that are surreptitiously moving into the market, the Federal Trade Commission (FTC) took action. The FTC released a briefing on the new consumer AI protection: “FTC Authorities Compulsory Process For AI-Related Products And Services.”

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The executive recruiter for a government contractor says, “You can earn great money with a side gig helping your government validate AI algorithms. Does that sound good?” Will American schools produce enough AI savvy people to validate opaque and black box algorithms? Thanks, MSFT Copilot. You hallucinated on this one, but your image was good enough.

The FTC passed an omnibus resolution that authorizes a compulsory process in nonpublic investigations about products and services that use or claim to be made with AI or claim to detect it. The new omnibus resolution will increase the FTC’s efficiency with civil investigation demands (CIDs), a compulsory process like a subpoena. CIDs are issued to collect information, similar to legal discovery, for consumer protection and competition investigations. The new resolution will be in effect for ten years and the FTC voted to approve it 3-0.

The FTC defines AI as:

“AI includes, but is not limited to, machine-based systems that can, for a set of defined objectives, make predictions, recommendations, or decisions influencing real or virtual environments. Generative AI can be used to generate synthetic content including images, videos, audio, text, and other digital content that appear to be created by humans. Many companies now offer products and services using AI and generative AI, while others offer products and services that claim to detect content made by generative AI.”

AI can also be used for deception, privacy infringements, fraud, and other illegal activities. AI can causes competition problems, such as if a few companies monopolize algorithms are other AI-related technologies.

The FTC is taking preliminary steps to protect consumers from bad actors and their nefarious AI-generated deeds. However, what constitutes a violation in relation to AI? Will the data training libraries be examined along with the developers? Where will the expert analysts come? An online university training program?

Whitney Grace, December 15, 2023

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